What we're
learning out loud.
Notes from the field on fundraising, communications and innovation — the stuff we wish someone had told us sooner.

Resilience in Diaspora Communities: Navigating Ongoing Crisis and Coping Through Connection – A Collective Voice
As diaspora nonprofit professionals, we often find ourselves living in a state of constant tension. We watch crises unfold in our homelands while trying to build stable lives and programmes in a new country. Trauma models we were taught tend to assume a crisis will end and recovery will return us to “normal.” Our lived experience is different: the crisis continues, grief renews itself, and a sense of safety never fully takes hold. A group of us gathered in an Impact Lab (hosted by Yamm Services) to develop a framework that could help us and other community leaders respond more effectively. This model pairs the key realities we face with the ways we respond. Our insights draw on trauma‑informed practice, cross‑cultural psychology and community resilience research, but they remain grounded in the lived experiences we share as immigrants and refugees.

Beyond ‘Canadian Experience’: Why Canada’s Most Skilled Immigrants Are Leaving and How to Fix It
Donors don’t want perfection; they want discipline. Learn why sharing failure stories builds deep trust and how to use the “We Tried, We Learned” framework.

The Trust Equation: Why Your Next Great Story Should Be About Failure
Donors don’t want perfection; they want discipline. Learn why sharing failure stories builds deep trust and how to use the “We Tried, We Learned” framework.

Stop hunting, Start banking: How to build your organization’s shared story bank
Stories appear in hallways, gatherings, Zoom chats, then vanish. A storybank keeps them alive. It’s your shared memory: who, what changed, where assets live, and how they can be used.

From % to People: A Practical Guide to Turning Data into Stories
Behind every percentage is a person. When we match a small data shift with a real quote and a clear visual, our impact becomes unmistakable. This article shows how to find the metric that matters, align it with your mission, and craft stories that build trust.

The Art of the Donor Story: Making Your Supporters the Ultimate Witnesses and Helpers
Read about the end of year feelings and urgency and 8 gain tips on how to counter these urgency thoughts. This will help you prepare for year end campaign, fundraising and marketing with success

Everyday Innovations are Possible; 6 steps

The Power of Play – a strategic approach

The foundational playground – My First Program for impact

Generosity in Motion – Fundraising Trends of 2025

Battle of identities – in fundraising and beyond

Connections for growth – The power of donor engagement
Prompting Acceptance
Ways to Show Up for Indigenous Peoples Month

Building Resilience in Nonprofits: 3 personal lessons

Is flexible funding a waste? 3 stories to play with numbers and prove it is not

Ready for 2025? 7 key trends in social innovation sector
Read about the end of year feelings and urgency and 8 gain tips on how to counter these urgency thoughts. This will help you prepare for year end campaign, fundraising and marketing with success

Spoiler Alert: “Uncharitable” Movie Reflections

I don’t like the end of year
Read about the end of year feelings and urgency and 8 gain tips on how to counter these urgency thoughts. This will help you prepare for year end campaign, fundraising and marketing with success

Furnishing Memory: Seeking the Route to Safety Amidst the Carnage

Slow Down and Create – Celebrating AFOMA Marketplace
Discover the magic of handmade creations at the Peel Makers Fair and the global value of handicrafts through AFOMA Marketplace. Support artisans and embrace a balance between modern technology and timeless craftsmanship.

Trick and treat your brain! A mental health day reflection
By Janine Ayoub. Last week, Ali and I visited my cousin, after 5 years of not seeing each other. One of things she told us: “You have so much grey hair now! It wasn’t like this last time we met”. (She said it to Ali but I felt it’s also applicable to me. I think […]

Strengthening community ties: YAMM’s Partnership with DBNC
Discover how YAMM Services partnered with Dixie Bloor Neighbourhood Centre (DBNC) to enhance fundraising efforts, build community engagement, and support initiatives like the Community Care Closet and Girls Leadership Action Month (GLAM), fostering sustainable change.

A Look Inside YAMM
Discover how YAMM Services Inc. supports nonprofits and impactful businesses. Explore our commitment to social change, our vision for a just and equitable future, and how we plan to collaborate with 50+ partners by 2026 to elevate the impact sector.

We Are Not Alone
We Are Not Alone Why communication is key for nonprofits By Ali Zaraket Our Co-founder and lead storyteller Ali, is presenting how nonprofit gain influence and opportunities when they build their brand. We hope you enjoy this article; we would be grateful if you tell us what you think. Please follow and share with your […]

The curious case of money and impact
The curious case of money and impact By Janine Ayoub. In this article, our Co-founder and lead fundraiser Janine, shares her views about the relation between the ideals of change-makers seeking impact and the need for funding. We hope you enjoy this article; we would be grateful if you tell us what you think. Please […]