We'll build
a transformative social enterprise model with you and your community.
Generate revenue. Attract impact investment. Build a community-centric programme with real impact and real earning potential — one that reduces how much of your future depends on the next grant cycle.
Look at what you already have
Most nonprofits have something worth charging for hiding inside their programmes: expertise, training, a service other organisations would pay for. We start by mapping your existing assets before inventing anything new.
A step-by-step path to a profitable programme with social impact
Our framework guides organisations through a comprehensive process to create or refine programmes that carry both impact and revenue.
P
Purpose
Find your motivation, align with your mission, and understand your context. This phase connects your purpose to the broader community you serve.
R
Relationships
Look into your network and build potential collaborations. Who can support your mission, and in what capacity?
I
Ideation
Investigate existing models and what will work for you. Hold consultations and activities to compile a business model based on your theory of change.
M
Monitor
Pilot test where possible, consult, and develop tools for impact measurement. Refine the business model accordingly.
E
Elevate
Build the stories and narratives around your model, create the tools to fundraise for it, secure seed funding and launch.
R
Run your business
Track progress, successes and the impact of the model on your nonprofit. What needs to be different?
We adapt with your journey
Whether you are adapting an existing programme or building a new one, PRIMER offers a structured but flexible pathway to sustainable, evidence-based results.
Refining an existing programme
Minimum 3 months
For a promising programme that needs sharpening into something fundable and sellable.
Building a new programme
Minimum 6 months
The time it honestly takes to design, test and launch a model we can promise results for.
Five things you will end up with
Authentic model
An enterprise that genuinely reflects your leadership, staff, community values and mission.
Revenue generation
Products and services that have real potential in the market.
Compelling model
Strategies for fundraising and promoting your model to gain supporters and clients.
Quality and impact measurement
Rigorous standards to ensure high-quality, measurable outcomes.
Systems setup
Tailored solutions that address the needs and priorities of your model.
Our partners are delighted
“Janine breathes life into fundraising dollars. Working with her was seamless. She worked with our team and gave us the confidence to do it all.”
“A team of insanely organised and fully independent people. They have so many tricks up their sleeves.”
“We doubled our funding and it was so much fun!”
Secure your sustainable revenue
Get in touch to learn more about how we can help you create or adapt the business-for-impact side of your nonprofit. We hand-pick our clients so we can give you the time and dedication you need.