Unleash the Power of Storytelling with YAMM Expert-led Training
About the Training
Storytelling is pivotal in effective communication. It’s not just about telling tales; it’s about wielding influence and leaving an impact. Our seasoned experts are masters of the art. With their insights and hands-on guidance, we aim to arm you and your team with the tools and techniques to become the best storytellers that you can ever be, amplifying your communication skills with practical coaching and 1 on 1 mentoring.
Join us in our introductory session and learn more about the programs and the mentors
Each round we provide 4 impact-driven initiatives with free seats to attend the training
News and Updates
Beyond ‘Canadian Experience’: Why Canada’s Most Skilled Immigrants Are Leaving and How to Fix It
An in-depth look at Canada’s “leaky bucket” problem: why highly skilled immigrants are leaving, the persistence of “Canadian experience” bias, and actionable solutions for organizations.
The Trust Equation: Why Your Next Great Story Should Be About Failure
Donors don’t want perfection; they want discipline. Learn why sharing failure stories builds deep trust and how to use the “We Tried, We Learned” framework.
Stop hunting, Start banking: How to build your organization’s shared story bank
Stories appear in hallways, gatherings, Zoom chats, then vanish. A storybank keeps them alive. It’s your shared memory: who, what changed, where assets live, and how they can be used.
From % to People: A Practical Guide to Turning Data into Stories
Behind every percentage is a person. When we match a small data shift with a real quote and a clear visual, our impact becomes unmistakable. This article shows how to find the metric that matters, align it with your mission, and craft stories that build trust.
The Art of the Donor Story: Making Your Supporters the Ultimate Witnesses and Helpers
Read about the end of year feelings and urgency and 8 gain tips on how to counter these urgency thoughts. This will help you prepare for year end campaign, fundraising and marketing with success